Apothic Crush 750ml 750ml Soft Red Blend
Apothic Crush is a distinctive red blend from Apothic that leans into rich, dessert-like flavors rather than the brand's usual dark-fruit profile. The nose and palate...
The Story Behind The Bottle

Habits Bottle Shop
Apothic Crush is a distinctive red blend from Apothic that leans into rich, dessert-like flavors rather than the brand's usual dark-fruit profile. The nose and palate both show notes of chocolate and caramel, layered over a medium-bodied wine with noticeably lively acidity. Underneath those sweeter notes, flavors of stewed prunes and concord grape come through, giving the wine a distinctive, slightly jammy character that sets it apart from more traditional red blends.
Because of its rich, dessert-adjacent flavor profile, Apothic Crush is a fun match for chocolate desserts, caramel-topped treats, or barbecue dishes with a sweet glaze. It also works well simply poured over ice as a warm-weather sipper, letting its bold fruit and chocolate notes shine even more.
For wine drinkers who enjoy Apothic's approachable, flavor-forward style but want something a little different from the usual red blend, Apothic Crush is worth trying. Order this red blend online at Habits Bottle Shop and explore the rest of the Apothic wine lineup while you're at it.
What To Expect In The Glass
Wine
Ways To Pour It
Neat
Served on its own in a rocks glass, letting the full character come through exactly as crafted.
On The Rocks
A single large-format ice cube slowly opens things up and softens the edges as it melts.
In A Cocktail
Works well as the backbone of a simple classic — let it do the heavy lifting.